Diebold Nixdorf Establishes Strategic Partnership With Datema Retail Expanding Its Mobile Self-Scanning Portfolio
23 March 2017
Datema Retail´s solution offers consumers multiple benefits that will enhance the shopping experience and make it more personal. An example is the ability to retrieve the customer's pre-made shopping lists from the retailer's e-commerce system when arriving to the store, prioritized in the correct shopping order. With a smartphone or hand-held scanner provided by the retailer, the consumer can receive loyalty promotions, information about scanned items, be guided and interact while they walk through the store and scan products themselves. At checkout, all they need to do is pay.
For retailers, the benefits are in-depth information about customers' shopping behavior, more input into customer loyalty programs and greater flexibility to deploy staff.
"This partnership gives us an opportunity to expand our self-scanning portfolio to include a proven solution that both retailers and consumers accept. We can now offer the extremely popular option to customers worldwide," said
Datema Retail has been operating in Scandinavia for more than 30 years. Its mobile self-scanning solution is deployed by several leading retailers in the Nordic region. The international cooperation will help Datema Retail expand its market presence. "We look forward to working with Diebold Nixdorf, a prestigious global partner. Together, we will help retailers enhance the consumer experience," said Mikis Samaras, head of international sales, Datema.
About Datema Retail
Datema Retail develops software for mobile scanning and cross-channel services like Click & Collect. The company draws on more than 30 years of experience in providing solutions that increase customer loyalty and improve customer service. Headquartered in Solna,
About Diebold Nixdorf
Diebold Nixdorf has a presence in more than 130 countries with approximately 25,000 employees worldwide. The organization maintains corporate offices in
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SOURCE Diebold Nixdorf
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